Enterprise Change Management: The Basics of Successfully Implementing Change
Leading organizations are investing time, energy and resources to build the enterprise change capabilities that will help them grow more adaptable and agile in today's ever-changing world. However deploying change management across an enterprise is not the same as applying change management to projects or even many large-scale projects at once. It is a significant undertaking that can yield tremendous returns for your organization when done well—or cause common failures when done poorly.
Introduction to Change Management
Before we discuss the best practices for implementing change across your organization, let's take a look at the basic purpose of change management. It is the management of change in the enterprise that aligns people, processes, technology and value systems in a way that is strategically aligned and allows your organization to compete for market share, retain customers and be more productive. In other words, it's about aligning the fundamental building blocks that support your success and the success of the organization as a whole. As a general rule, the best organizations not only consistently apply the principles of change management, but they also promote the practices internally so they are accessible and available to everyone in the enterprise.
Why Enterprise Change Management?
Many companies have a strong problem in which they need to change and this can be anything from the way they deliver products and services to the way they deliver customer support. In these cases, the most significant impact could be on the relationship between a customer and the company, so it is worth investing time and energy to change in a way that avoids negative effects on the relationship. However, it is not enough to have a new relationship approach to customers in the commercial environment. Even in an enterprise context, it is difficult to build a strong relationship with the business if your IT system is not well aligned and compatible with the business systems and processes.
Enterprise Change Management Challenges
Many organizations struggle with how to integrate enterprise change management into their overall change management strategy. Some have begun with "creating" their own "change management playbook" and simply applying those lessons learned across a group of separate projects, but this approach is inadequate and tends to be overly cumbersome for executing enterprise-wide change management programs. This model will quickly become overwhelming and less effective as the scope of your organizational transformation grows. Through their work with organizations around the globe, Dr. Terry Young and his team at Harvard Business School have helped me see change management from the perspective of business leaders.
How to Successfully Implement Change
Organizations can use the following tools to effectively assess their current state and to understand the ways in which changing practices can impact other areas of the organization.
Business leaders are increasingly looking for innovative and agile solutions to their challenges. As organizations work to stay competitive in a quickly changing marketplace, IT must play a central role in enabling organizational change to drive the needed improvements in customer experience. In this article, we have explored the different types of change and how they affect the entire enterprise. However, it is critical for IT leaders to learn to adapt to all types of change, no matter how big or small. This is where enterprise change management comes into play. The concepts of change management are ingrained in the mind of many IT managers and executive staff.